Satellite Office Space – 3 Good Reasons to Branch Out

Are you thinking of establishing a satellite office space? You’re not alone.

Businesses consider the Capital Region a branch-office destination due in part to our tech-friendly environment and proximity to state government decision-makers.

A smaller office space located away from your company’s main office can serve a number of important purposes, including establishing a presence in a new marketplace, staking your claim in an existing marketplace and/or setting up short-term project space.

Visibility

A satellite office can help your company explore a new market. For example, if your office or franchise is located downstate, but market trends show a need for physical presence upstate, a satellite office will give you the address and professional workspace you need to enter the market.

Permanence

Maybe your company got its start in western New York, but you’ve built a considerable following in the Albany market. Establish some permanence in their area with a satellite office that meets your clients’ needs and enables your company to serve them more efficiently and effectively.

Proximity

Consider a temporary satellite office to serve your needs to complete a project. A satellite office cuts down on travel to and from your project and allows you to allocate resources where they’re needed most. Many property management companies will be happy to work with you on a short-term lease.

Susan Touhey, partner at The Anderson Group, says although leasing additional office space means some additional work, many companies find the benefits of a satellite office outweigh the downsides.

“We’re finding that more and more companies are looking for flexible office space and terms to meet a specific or short-term need,” Touhey says. “The Capital Region has a number of important business corridors, and satellite offices in those locations give out-of-town companies close access to them.”